Mrs. Wendy R. Welch
Vice President Client Services

Mrs. Welch is a subject-matter-expert in campus card production, on-campus operations and campus specific marketing and program management, having spent 13 years in the campus card discipline in high profile, customer-facing assignments. She was National Director of Program Management for Student Advantage's SA Cash program for nearly two years, managing the team responsible for site/school level program launches and ongoing program management. She played a critical leadership role bringing experience, credibility and expertise to SA Cash - a new product and business line for Student Advantage.

Mrs. Welch spent 3 years managing operations for AT&T's campus card/calling card program, through which AT&T integrated its brand and calling card functionality onto University ID cards. Wendy and team provided logistical planning, marketing strategy and execution, on-site card production, technical support and event management to over 50 clients, resulting in production of over 1 million AT&T-branded campus ID cards. She began her campus card career as a Client Site Integrator, assisting schools with installation, implementation and launch of their card systems.